Author: Adam McLaughlin

Stop holding pointless meetings!

Have you ever surveyed the people who’ve left your volunteer team? Maybe you oversee your Social Media team or live production or digital marketing or kids or ushers (or something else). Have you ever considered that maybe some people are leaving your team, not because of the task assigned or friction with team members, but maybe they’re leaving because of pointless meetings… I’m not saying don’t have meetings or don’t get together with your team, but the operative word is POINTLESS meetings – the meetings that make people roll their eyes, wish they’d stayed home and disengage while thinking of...

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Build a volunteer team that grows itself

It’s never fun when a volunteer doesn’t show up, but it doesn’t have to be the end of the world. Less than a year ago, if someone quit or didn’t show up, it was too easy for me to get overwhelmed, BUT by the end of last year, my team had grown from 18 to 35 volunteers, and I only trained 10 of them – the rest were trained by existing team members. Now I’m not scrambling to cover missing positions AND trying to recruit and train new team members. If you build confidence, your team will grow itself....

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Best FREE Church Communication resources for 2018

These are in no particular order, but some of the best FREE resources to take your church communications game up a few notches in 2018. I’ve used these myself and continue to use them as our team grows through 2018. These tools are not meant to your church communications job for you, but to enhance your strategy to most effectively communicate with your church and reach your community this year. Do you have a free resource you love that missed the list? Leave it in the comments at the bottom so we can all learn together! Church Communications Facebook Group At last count, this group has 14,342 people talking about everything from branding, marketing, design and lots in between.  Some are church staff and some are volunteers. It is THE ‘ask anything’ group for church communications. If you’re not part of this group, click here to request to join and stay updated with the latest by joining their email newsletter.  Rethinking Easter Video Training from Church Marketing University Church Marketing University is offering a FREE video series on rethinking Easter for 2018. These are top-quality videos with ideas and information that are going to change how you approach Easter this year. (yep, it’s January and yes, Easter is less than 90 days away…) Check out the videos for free here! Starting by a commitment to add 10 new FREE...

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A bun with nothing on it

It was a warm Canadian summer day, just perfect for a family picnic in the park. It was so perfect that there was a light breeze, birds chirping and I’m pretty sure I saw a unicorn. We set up under the shade of a maple tree and pulled out our meal to eat. Our oldest, 8 at the time, wasn’t feeling well, and for lunch, he asked for a bun with nothing on it. I gave him all kinds of options: ham, cheese, butter, mayo. His reply: A bun with nothing on it. Just the way he said it...

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7 free ways to advertise your Christmas Concert

Christmas is an exciting time for churches.  It’s one of the easiest opportunities to bring a friend or family member to “Come hear little Johnny sing…”  Not only will a friend hear Johnny sing, but they’ll hear music they’re familiar with, be reminded of the Christmas story, and have an evening out. Each church’s goals for their Christmas concert are different: Some use it as an opportunity to get people who haven’t been to their church in the building to see what it’s like to be there, some for showcasing talents that otherwise are unnoticed, and others use it...

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